EDL-5 Public School Marketing Campaign

The City shall coordinate with local school districts, alumni networks, real estate professionals, and the business community to develop and implement a comprehensive marketing campaign that promotes the positive achievements of local schools and helps change the perception and conversation about the quality of public schools in Hayward. 

Responsible Department(s):
City Manager
Supporting Department(s)/Partner(s):
Bay Association of Realtors, Chamber of Commerce, Hayward Unified School District, Library and Community Services
Program Type(s):
City Master Plans, Strategies, and Programs (MPSP), Inter-governmental Coordination (IGC), Joint Partnerships with the Private Sector (JP), Public Information (PI)
Implements These Policy(ies):
Funding Source(s):
General Fund, Grants
2014-2016, Ongoing

Program Status:
Not Started
In Progress

The City is working with HUSD identify and begin marketing the District's achievements and capital improvement program.  The Library's Education Services Divisoin works closely with the School District and other local institutions of higher learning to develop programming to support local K-12 student educational needs and develop partnerships to support students of all ages.  For more information, please contact the Library Services Deparment at 510-881-7954.