EDL-5 Public School Marketing Campaign

The City shall coordinate with local school districts, alumni networks, real estate professionals, and the business community to develop and implement a comprehensive marketing campaign that promotes the positive achievements of local schools and helps change the perception and conversation about the quality of public schools in Hayward. 

Responsible Department(s):
City Manager
Supporting Department(s)/Partner(s):
Bay Association of Realtors, Chamber of Commerce, Hayward Unified School District, Library and Community Services
Program Type(s):
City Master Plans, Strategies, and Programs (MPSP), Inter-governmental Coordination (IGC), Joint Partnerships with the Private Sector (JP), Public Information (PI)
Implements These Policy(ies):
Funding Source(s):
General Fund, Grants
Timeframe:
2014-2016, Ongoing

Program Status:
Not Started
In Progress
Complete