ED-2 Branding and Marketing Program

The City shall develop and maintain a branding and marketing strategy and materials to promote Haywardand maximize the effectiveness of the City’s communication materials and website. 

Responsible Department(s):
City Manager
Supporting Department(s)/Partner(s):
California State University, East Bay, Chamber of Commerce, Development Services
Program Type(s):
City Master Plans, Strategies, and Programs (MPSP), City Services and Operations (CSO)
Implements These Policy(ies):
Funding Source(s):
General Fund, Grants
Timeframe:
2014-2016, Ongoing

Program Status:
Not Started
In Progress
Complete